Milagro Interactive

services / digital marketing & analytics

Digital Marketing & analytics

services / digital marketing & analytics

We aim to craft a digital vision for our clients that helps them reach, engage, and share experiences with their target customers. Successful digital strategies require an integrated, multidimensional approach. Digital strategy, at Milagro Interactive, offers a structured approach in discovery, research & preparation, design & technical architecture, and dissemination of campaigns that are driven by customer insights.

Our digital engagement model is focused on achieving results. Our integrated services help our clients develop flexible plans that achieve reach, conversion, and engagement with their target audiences.

Technical
Architecture

  • Leads Management System (LMS)
  • Customer Relationship Management (CRM)
  • Mobile Sales
  • Support Solutions
  • Collaboration Solutions
  • Maintenance Support

Brand development
& positioning

  • Design & Branding
  • Online Positioning
  • Mobile Focus
  • Support Solutions
  • Localization (cular)
  • Customer Engagement

Content marketing
& engagement

  • Content Development
    • - Newsletter
    • - White paper
  • Surveys
  • Endorsements Testimonials
  • Reviews
  • Community Engagement
  • Trends & Reports
  • Events & News
  • Case Studies etc.

Digital
marketing

  • Digital Market Model
  • Organic SEO
  • Inorganic
    • - Google Adwords
    • - Display Campaigns
    • - PPC/CPC
  • Social Media Optimization & Activation
  • Reputation Management

Web
Analytics

  • Competitors Analysis
  • Experience Analysis
  • Customer Insights & Feedback
  • Social Analysis
  • Online Marketing Effectiveness
  • Technical Architecture
    • Leads Management System (LMS)
    • Customer Relationship Management (CRM)
    • Mobile Sales
    • Support Solutions
    • Collaboration Solutions
    • Maintenance Support
  • Brand Development & Marketing
    • Design & Branding
    • Online Positioning
    • Mobile Focus
    • Support Solutions
    • Localization (cular)
    • Customer Engagement
  • Content Marketing & Engagement
    • Content development
      • - Newsletter
      • - White paper
    • Surveys
    • Endorsements Testimonials
    • Reviews
    • Community Engagement
    • Trends & Reports
    • Events & News
    • Case studies etc.
  • Digital marketing
    • Digital Market Model
    • Organic SEO
    • Inorganic
      • - Google Adwords
      • - Display Campaigns
      • - PPC/CPC
    • Social Media Optimization & Activation
    • Reputation Management
  • Web Analytics
    • Competitors Analysis
    • Experience Analysis
    • Customer Insights & feedback
    • Social Analysis
    • Online Marketing Effectiveness

Digital Planning

We help develop integrated digital plans that are well researched, accurately targeted, elegantly designed, and closely monitored.

Technical Architecture

We develop the technical architecture to effectively manage campaigns. Robust Leads Management Systems (LMS) and Customer Relationship tools are designed, developed and integrated with existing enterprise systems.

Search Engine Optimization

Organic searches constitute close to 90% of initial customer inquiries for any product or service across all industries. Search Engine Optimization is therefore integral to any digital marketing strategy. We conduct thorough keyword analysis, define messages, integrate intelligent code, to deliver first page listings for user searches.

Content Marketing

Content is KINGĀ and users are well informed. A sophisticated content marketing strategy requires dynamic, research lead information that is published in an engaging, elegant manner. At Milagro Interactive, we try to listen to user needs and create content that is focused on experience and engagement. We develop intelligent interactive tools and digital multimedia to connect, engage with and continuously delight end users.

Search Engine Marketing

Google Adwords, pay per click (PPC), and display campaigns are an effective strategy to deliver quick and tangible results. To be seen by customers, we deploy smart strategies, and execute flexible campaigns that ensure measurable results.

Online Reputation Management

We believe the best way to manage reputation is to endeavour to delight customers both offline and online. Our efforts help closing the gap between how organizations perceive themselves, and how their customers perceive them. We provide tools and strategies to clearly communicate with audiences via an integrated mix of resources such as social media, blogs, customer surveys & feedback, and other mechanisms for consistent positive engagement.

Social Media Optimization

The tremendous growth of social networks and their millions of users allow the opportunity for organizations and brands to continually engage with their customers. Whether it be to promote a new product, or create awareness for an important cause, social media offers the platform to immediately interact with the global community. We help our clients create, manage, and interact with fun filled apps, surveys, polls, games, and engagement tools that strengthen relationships with their audiences.

Analytics

We understand why digital campaigns might fail and therefore focus our efforts around developing informed, intelligent campaigns. Aggregate data is of little use, if consumer insights are not accurately derived. We adopt a multidimensional approach towards analytics as an ongoing process, conducted before and after digital campaigns.

Our data methodology allows us to aggregate information intelligently. We provide our clients with marketplace analysis, target profiling, behavioural insights, social analytics, and online marketing effectiveness to strategize ongoing digital marketing initiatives.